Memcom 2010
(l to r) Rebecca and John with Hayley McDougall and Laura Seal from CII
Sterling were sponsors of MemCom 2010, the annual event for membership marketing organisations, at the Royal Society of Medicine in London. John Kennedy, Rebecca Duddridge and Jo Robinson represented Sterling at the event. The speakers made good use of the venue facilities which allowed interactive 'voting'. These hand held devices enabled the audience to give live responses to questions from the presenters that tested our knowledge and kept us engaged in their talks about membership marketing. To top off the day one of our newest clients, The Chartered Insurance Institute (CII), won an award for the work of their Membership Marketing Team. The award was judged on a range of their membership marketing projects including their Induction Packs. This is a recently completed project designed, written and produced by Sterling. It's also a superb example of just how well we work together with our clients' marketing departments. Well done to everybody at CII (and Sterling)!
Posted: 01 April 2010